Bizhan Nasseh
Ball State University
Throughout the history
of human communication,
advances in technology
have powered paradigmatic
shifts in education (Frick,
1991). Communication between
teacher and student is
a vital element of successful
distance education. Media
has played an essential
role in the establishment
of teacher and student
communication. For communication
to take place, at a bare
minimum, there must be
a sender, a receiver,
and a message. If this
message is intended as
an instruction, then besides
student, teacher, and
content, we must consider
the environment in which
this educational communication
occurs (Berg & Collins,
1995). Moore (1990) sees
the success of distance
education to be based
on the content of the
dialog between teacher
and student and the effectiveness
of the communication system
in an educational process.
There are some discussions
about the frequencies
and nature of dialogue.
Hoffman (1995) referred
to dialogue as the capacity
for teacher and student
to respond to one another.
During the nineteenth
century, in the United
States, several activities
in adult education preceded
the organization of university
extension beyond campuses.
In 1873, Anna Ticknor
created the society to
encourage studies at home
for the purpose of educational
opportunities for women
of all classes in the
society. This Boston-based,
largely volunteer effort
provided correspondence
instruction to 10,000
members over a 24-year
period despite its resolutely
low profile (Ticknor,
1891). Printed materials
sent through the mail
were the main way of communication,
teaching, and learning.
In 1883 a Correspondence
University headquartered
at Cornell University
was established, but never
got off the ground (Gerrity,
1976). The first official
recognition of education
by correspondence came
from 1883 to 1891 by Chautauqua
College of Liberal Arts.
This college was authorized
by the state of New York
to grant academic degrees
to students who successfully
completed work at the
Summer institutes and
by correspondence during
the academic year (Watkins,
1991). Interest regarding
the effectiveness of correspondence
study verses traditional
study was the subject
of debates and discussions.
Watkins (1991) wrote that
William Rainy Harper,
professor of Herbrew at
Yale University, who was
authorized from 1883 to
1891 to grant degrees
to students who completed
correspondence study,
believed that correspondence
study "would not,
if it could, supplant
oral instruction, or be
regarded as its substitutes."
Watkins (1991) in her
book cited that Vincent
(1885) wrote,
the day is coming when
the work done by correspondence
will be greater in amount
than that done in the
classrooms of our academics
and colleges; when the
students who shall recite
by correspondence will
far outnumber those who
make oral recitations.
Vincent’s vision
brought a new way of thinking
about the value and future
of distance education
for institutions. Watkins
(1991) explained that
leadership for the development
of university-level extension
throughout the nation
was provided by Herbert
Baxter Adams, the foremost
historian of his day.
His enthusiasm for the
extension movement was
a positive force for his
students at John Hopkins
University. Ultimately,
his students would carry
on his extension work
across the country.
Correspondence study
has grown in popularity,
acceptance, and effectiveness.
In 1915, creation of the
National University Extension
Association(NUEA) broadened
the focus to other issues,
such as necessity of new
pedagogical models and
new national level guidelines,
such as university policies
regarding acceptance of
credit from correspondence
courses, credit transferal,
and standard quality for
correspondence educators.
The University of Chicago
faculty survey findings
in 1933, suggested that
correspondence study should
be justified on an experimental
basis, generating innovations
and research data leading
to improvements in teaching
methodology (Gerrity,
1976). This research study
was very important for
the future knowledge base
in this field. The medium
of mail was a dominate
delivery system for over
forty years, but new delivery
technologies started to
provide additional options
for correspondence study.
Pittman (1986) wrote,
visual instruction, including
lantern slides and motion
pictures was added to
the repertory of many
extension units in the
period of 1910-1920, but
most promising new technology
for correspondence instruction
was instructional radio.
In the years between
the World Wars (1918-1946),
the federal government
granted radio broadcasting
licenses to 202 colleges,
universities, and school
boards. With all the demands
and popularity of instructional
radio, by the year 1940
there was only one college-level
credit course offered
by radio and that course
failed to attract any
enrollments (Atkins, 1991).
Still, the concept of
education by radio was
a major reason for development
of educational television
by the mid 20th century.
More and more association
and social support developed
for distance education
around the country. Packing
companies, railroads,
the American Banking Association,
Labor Unions, Army and
Navy, and state and national
welfare associations recognized
the merits of correspondence
instruction (Watkins,
1991). With the growth
of popularity and needs
for correspondence study,
new questions such as
learners’ characteristics,
students’ needs,
effectiveness of communication,
and value of outcomes
in comparison with face-to-face
study became public interests.
From the pursuit of answers
to these questions emerged
needed research initiatives
such as Gale Childs’
(1949) dissertation studying
the effectiveness and
reliability of correspondence
study as an educational
method (Watkins, 1991).
The interest in finding
answers for these questions
was the reason for many
new research studies which
have contributed to the
growth of the knowledge
base of distance education.
Clark (1996) wrote, "the
studies of improvement
of teaching by using media
have been part of educational
research since Thorndike
(1912) recommended pictures
as a labor-saving device
in instruction."
In response to wartime
needs, extension programs
also provided a variety
of technical and mechanical
training opportunities,
as well as short courses
and refresher courses
(Watkins, 1991). After
World War II, television
was considered as another
delivery option in the
correspondence study.
In the early 1950s, despite
the efforts of leaders
in the field, correspondence
study struggled to gain
acceptance, and it was
still seen as suspect
by academics (Wright,
1991). During this period,
research helped to further
the acceptance and extension
of correspondence study.
As Childs (1973) indicated,
little research existed
to support the apparent
and perceived strengths
of the methodology, and
there was little or no
sense of professionalism.
During the fifth International
Conference on Correspondence
Education (ICCE), in Alberta,
Canada, delegates from
universities, governments,
and proprietary institutions
reflected a growing interest
in the research of correspondence
study (National University
Education Association
(NUEA), 1957). Over the
past half century, the
Ford Foundation has played
an important role in the
development and support
of area and international
studies within American
higher education. With
a Ford Foundation grant,
Childs initiated a project,
in 1956, to study the
application of television
instruction in combination
with correspondence study.
From this important and
needed study, Childs concluded
"television instruction
is not a method. Television
is an instrument by means
of which instruction can
be transmitted from one
place to another"
(Almenda, 1988). Childs
also found no appreciable
differences in regular
classrooms by means of
television, or by a combination
of correspondence study
and television (Almenda,
1988).
During the 1960s and
1970s, a number of alternatives
to traditional higher
education developed in
the United States. The
major reasons were broad
national trends that included
rapidly escalating costs
of traditional resident
education, interest in
informal and nontraditional
education, an increasingly
mobile American population,
the growth of career-oriented
activities, necessity
of learning new competencies,
public dissatisfaction
with educational institutions
in general and the early
success of Britain’s
Open University (Gerrity,
1976).
Britain’s Open
University brought a new
vision of independence
for distance education
as distinct from traditional
education. Britain’s
Open University played
a major role in the development
of much of the important
research in distance learning
(Zigerell, 1984). Britain’s
Open University is the
largest and most innovative
educational organization
in the world. It is a
leader in the large-scale
application of technology
to facilitate distance
learning. Open University
brought the needed respect
and confidence to the
correspondence program
around the world. The
success of Britain’s
Open University was the
major reason for the development
of open universities in
other countries, such
as America and Japan.
Open University not only
overcomes the restrictive
concept of place and time,
but also eliminates the
boundary of nations and
nationalities. There are
more than 218,000 people
currently studying with
the Open University, and
the principal qualifications
awarded by this university
are BA, and Bsc degrees,
Masters, an MBA, and research
degrees including Bphil,
Mphil, and PhD (Open University,
1996).
The first United States
open university was New
York State’s Empire
State College (NYSES),
which commenced operation
in 1971 (Gerrity, 1976).
One of the main purposes
of the NYSES was to make
higher education degrees
more accessible to learners
unable to attend traditional
programs, campus-based
courses. The program in
NYSES modified the concept
of academic credits and
provided a greater flexibility
regarding degree requirements
and time limitations than
was characteristic of
tradition-based degree
programs (Gerrity, 1976).
Providing a direction
for advancement of research
activities in distance
education was a major
concern of leaders in
this field. Two individuals
who played major roles
in the advancement of
the state of scholarly
research in the field
are Charles Wedemeyer
of the University of Wisconsin
and Gayle Childs of the
University of Nebraska
(Wright, 1991). Wedemeyer
and Childs made major
contributions in the transformation
of correspondence study
into a profession. Both
played major roles in
the advancement of distance
education research. They
were recognized as leaders
of the movement throughout
the 1950s, 1960s, and
1970s (Wright, 1991).
Wedemeyer and Childs not
only provided needed leadership
to their universities
correspondence programs,
but also provided direction
for the national and international
growth of this method
of teaching and learning.
Both men made major contributions
in the Correspondence
Study Division of the
NUEA and Internal Conferences
on Correspondence Education.
Wedmeyer and Childs publications,
books, and films on correspondence
study have provided teachers
and students with an invaluable
source of process design,
teaching, and learning.
In mid 1960, the development
of the Correspondence
Education Research Project
was a major hope for more
research activities and
definition of the status
of the correspondence
study in American higher
education. In 1968, the
division of Correspondence
Study changed its name
to the Division of Independent
Study; this new division
provided more options
for delivery of education
in the form of videotape,
programmed instruction,
television, telephone,
and other multimedia teaching
and learning (National
University Extension Association
(NUEA), 1969).
In the last 20 years,
with the advancement in
technology, independent
study has become more
accessible for distance
education students. Zigerell
(1984) wrote, "the
ease with which modern
communications technologies
can link educational institutions
to homes, work-sites,
and community centers
has made adult education
and lifelong learning
matters of national policy"
(P. 53). At the same time,
the loads and responsibilities
of adults have become
of interest to experts
and educators in distance
learning. Feasley (1983)
stated that individuals
who must learn at a distance
have ongoing obligations
such as employment, family
responsibilities, handicaps,
or live in geographically
isolated area. The 1970s
and 1980s introduced the
related concept "distance
education" which
posed new challenges to
traditional independent
study, forcing a reexamination
and redefinition of the
place of independent study
in this new international
movement (Wright, 1991).
In the late 1970s and
early 1980s, cable and
satellite television came
into use as a delivery
medium for distance education
courses (Wright, 1991).
During the 1980s, many
quality telecourse offerings
were available by using
cable and satellite delivery.
But as Munshi (1980) said,
"unfortunately, systematic
efforts to evaluate telecourses
have been the exception
rather than the rule."
In the Fall of 1991, eighteen
institutions, including
the University of California,
the University of Oklahoma,
Penn State, and Washington
State, used the Mind Extension
University (MEU), Educational
Network to deliver video
course materials for independent
study courses (MEU catalog,
1991). Women’s desire
and participation in distance
education helped the growth
of distance education
in the 1980s and 1990s.
The report of the survey
of telecourse enrollments
in five states showed
67% of the participants
in the distance education
were women(Instructional
Telecommunication Consortium,
1984). Participation of
women in distance learning
was directly related to
political and social changes
in women’s position
within the family and
society, technological
changes in the work place,
and the economic necessity
of participation, and
the job market and new
job opportunities.
The research activities
of Britain’s Open
University provided new
directions and emphasis
for more research in this
field. Publication of
Research in Distance Education
in 1989 provided great
opportunity to collect
information about ongoing
research projects and
the results of current
research in the field
of distance education.
Until the arrival of this
new periodical, most research
institute descriptions
were found in sources
difficult to access in
the United States (Moore,
1985; Rumble & Harry,
1982).
Coldeway (1982) identified
the following reasons
for the limitation of
research activities in
distance education.
1. Educational researchers
are rarely present during
the design of distance
learning systems.
2. There is no clear
paradigm for research
in distance learning,
and it is difficult to
attract funds to develop
one.
3. Some institutions
are averse to defining
boundaries and variables
clearly.
4. Educational researchers
often ask questions of
no practical or even theoretical
relevance.
5. Researchers in the
distance learning test
variables that are really
classes of variables (such
as comparisons of distance
and classroom learning).
Advancement in telecommunications
and computer technologies
will speed up national
and international cooperation
in both research and documentation
(Feasley, 1991). Technology
makes the process of research,
collection of data, analysis
of data, and generation
of reports easier and
faster. Calvert (1986)
provided a helpful conceptual
framework for distance
education research by
identifying three principal
kinds of variables: input,
process, and outcome.
The input and outcome
variables can be divided
into student or system
variables, and process
variables are divided
as either development
or delivery variables.
With the increase in
demand for distance education,
the growing concerns were
knowledge about effectiveness
of distance education
and changes in pedagogy
enabled and required by
the advancement of technology.
A recent American Federation
of Teachers (AFT) task
force report states that
too little is known about
the effectiveness of distance
learning and that more
independent research is
needed (Twigg, 1996).
At the same time, Clark
(1996), in his paper mentioned
that media forms are mere
vehicles that deliver
instruction, but do not
influence student achievement
any more than the truck
that delivers our groceries
causes changes in our
nutrition. Clark believes
that it is not media,
but variables such as
instructional method that
foster distance learning.
Even with the growth
in the amounts of distance
education in our higher
educational institutions,
few studies examined students
learning experiences,
effectiveness of instructional
methods, and strengths
and limitation of this
model of teaching and
learning. Russell (1996),
Office of Instructional
Telecommunications at
North Carolina State University,
provided brief quotations
from 218 research reports,
summaries, and papers,
from 1945 to the present
that compare technology-driven
education methods with
traditional classroom
instruction. The compiled
citations and quotations
indicate that students
learn equally well from
education delivered by
technology as measured
by these 218 reports at
a distance and face-to-face.
In addition to the effectiveness
of learning experiences,
the reasons for learners’
participation in distance
education are another
attractive topic of systematic
investigation by researchers.
Wallace (1991) in her
dissertation, Faculty
and Student Perceptions
of Distance Education
Using Television(TV),
provided rich information
about the reasons adults
participate in the TV
education. Her conclusion
of study revealed the
reasons for participation
were opportunity to earn
an MBA (90.9%), opportunity
to upgrade work skills
(75.1%), and the opportunity
to learn more about business
concepts (83.2%). Her
finding was a strong display
of the objectives of participants
in the adult continuing
education. Most students
participating in TV programs
found their courses to
be challenging and had
favorable experiences
with technology. Wallace’s
recommendation for additional
investigation includes:
further research in educational
resources and training
needs of both students
and teachers, attitudes
of faculty toward distance
learners, evaluation of
educational experiences
with regards to lack of
personal interaction in
the group, and follow-up
study for comparison of
performance of this group
with face-to-face class
students. Wallace also
recommended that incorporating
the electronic mail system
with TV education can
facilitate better communication
between students and teacher.
The main finding of the
Wallace study is that
continuing education is
necessary for better job
performance and advancement
in the job market. Her
recommendation for combining
asynchronous technology(e-mail)
with synchronous technology(TV),
and training needs of
distance education students
and teachers are major
issues in the distance
education program.
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Copyright © Bizhan
Nasseh, 1997